Many people first notice frontotemporal dementia (FTD) through subtle but unsettling changes in behavior or personality, like growing apathy, loss of empathy, inappropriate jokes, or impulsive decisions that feel out of character. Others spot early language problems—struggling to find words, speaking less, or mixing up word meanings—or new difficulties with planning, multitasking, and judgment that interfere with work or daily life. Because memory can be relatively spared at first, families often describe these as the first signs of FTD rather than “classic” forgetfulness, prompting a medical visit when the changes persist or worsen.